Just because the first quarter is traditionally a slow time doesn’t mean you can’t ramp up your marketing efforts and keep some momentum going. The beginning of a new year is a good time to test out marketing ideas you’ve wanted to try. Test social media targeting to try to pull in new leads. Host an event to get people into your store. Spend some time on all those efforts you can’t devote your attention to during busier seasons. But before we even get to that point, we must face the hurdles of the holiday season. 

Think about how your business grew the year before and what you can realistically expect during the next 12 months. It’s not Halloween yet, but boy, do I have a scary story for you…

Q1 is right around the corner!

We know – terrifying, right? Just when you were ready to wrap up 2022…